Salesforce acquired Krux
· Data & Analytics · $700M
Krux is a cloud data management platform for audience and customer data, bought for about $700 million in cash and stock per a regulatory filing and rebranded Salesforce DMP.
· Data & Analytics · $700M
Krux is a cloud data management platform for audience and customer data, bought for about $700 million in cash and stock per a regulatory filing and rebranded Salesforce DMP.